Boom means a big Beef Week

The 31st annual Stock & Land Beef Week promises to be the best ever with eager cashed-up stud and commercial breeders searching for herd-improving genetics.

More than 7000 bulls from 140 studs representing 30 breeds will be on display over the eight-day event which runs from January 27 to February 3 in Victoria, the Riverina and the south-east of South Australia.

These sale bulls would gross a staggering $70 million during Beef Week and at on-property and multi-vendor offerings following Beef Week, Beef Week event director Geoff Phillips said.

Many of the nation’s leading British and European breed studs will be open during Beef Week and will have their sale catalogues available and have sale bulls penned and identified for potential buyers.

Nutrien stud stock agent Peter Godbolt said potential buyers could use Beef Week to assess sale bulls at many studs at their own pace and return on sale day or bid online.

He said the Nutrien team saw Beef Week as an opportunity to assess bulls from numerous studs and advised clients where they could find bulls to suit their operations.

“Whether you are a vendor or a buyer, our agents can assist with all transactions and offer valuable advice,” he said.

From 2022 Nutrien will partner with Beef Week as a sponsor and can facilitate transactions and provide advice on the best moves a buyer can make to ensure they obtain the best possible outcome for their management systems and target markets.

The 84-page 2022 Beef Week book is available at

Each of the host properties will have supplies of the book, which contains maps and a description of what will be available for viewing at each of the studs.