It's rarely the jobs that look dangerous that catch people out.
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According to farm hand Sophie Halliday, it's the everyday tasks people have done hundreds of times before that deserve the most attention.
This National Farm Safety Week, Ms Halliday is asking Australian farmers to remember that the simplest safety habits often make the biggest difference, because complacency can creep into even the most familiar jobs.
"The risky moments rarely feel risky at the time," Ms Halliday said.
"That's usually when things go wrong."
Working with thousands of bulls at a Chinchilla, Queensland, bull depot, Ms Halliday knows the importance of staying alert every single day.
"When you're working with bulls, you've always got to be aware," she said.
"They're big, they're unpredictable and they can misbehave, so you can never assume today's going to be the same as yesterday."
"When you're working with bulls, you've always got to be aware," Sophie Halliday said.
Having grown up on farms, Ms Halliday said many of her most important safety lessons came from watching the people around her.
"I've been doing this my whole life. I grew up watching my parents work," she said.
"Watching them taught me that it's the simple things that keep you safe."
Rather than focusing on complicated safety systems, Ms Halliday believes everyday habits shape the strongest safety cultures.
"What we do every day sets the standard," she said.
"It's simple things like wearing a helmet, putting on a seatbelt and making sure everyone around you is doing the same."
"Looking back, we've all had moments where we think, 'I probably should have done that a better way.'"
"For me, it was rushing a job because I wanted to get away for the weekend. Thankfully nothing happened, but it reminded me how quickly pressure can influence good decisions."
Ms Halliday hopes more people entering agriculture will see safety as part of being a good farmer, not something separate from the job.
"Looking after yourself and looking out for your mates is just part of good farming," she said.
"The simple things don't take long, but they can make all the difference."
Farmsafe Australia Chair Felicity Richards said many serious farm incidents occurred during ordinary, familiar tasks rather than unusual or high-risk situations.
"One of the biggest challenges in agriculture is familiarity," Ms Richards said.
"When we've done something hundreds of times before, it's easy to become comfortable and assume nothing will go wrong."
"But wearing a helmet, buckling a seatbelt, using the right equipment and staying aware are the small decisions that quietly shape safer workplaces."
Farmsafe Australia’s National Farm Safety Week campaign runs from July 19-25.